#Color_10.1 Lightest Ashy Auburn

Wella Illumina Color Extra Bright Hair Dye 60 ml / 2 fl oz

10.1 Lightest Ashy Auburn
$25.00
Skip to product information
#Color_10.1 Lightest Ashy Auburn

Wella

Wella Illumina Color Extra Bright Hair Dye 60 ml / 2 fl oz

$25.00
In stock
Earn up to $3.75 in Giosha Wallet 15% Store Credit in your payment currency. Final credit is based on the discounted product total.
Color
Quantity Volume pricing

1 item

Mix and match: different products count too.

Why it works

  1. Delivers luminous, multi-dimensional color results
  2. Long-lasting vibrancy with advanced pigment technology
  3. Formulated for reliable, even color coverage
  4. Ideal for enhancing shine and depth in any hair type

Product profile

Application area
Hair
Skin type
All Types
Product form
Cream

Delivery & care

Shipping & returns

Shipping & deliveryRates and timing for your destination

U.S. Standard: $3.90 below $100; free at $100+ · USPS · estimated 4–8 business days.

U.S. Express: $7.90 at every order value · FedEx · estimated 3–5 business days.

Services are available only where offered for the delivery address at checkout. Estimates include 1–2 business days of handling and are not guarantees.

Read the Shipping Policy
Returns30 days · free label for eligible unopened items

Request an eligible return within 30 days after delivery. The retail product, seal, and hygiene closure must remain unopened, unused, and untested.

Submit the return request online at account.giosha.com. After approval, your free prepaid return label and return instructions will appear in the request. Contact support if you cannot access the online flow.

Opened, unsealed, tested, or used products are not eligible for a voluntary return. Damaged, defective, incomplete, or incorrect goods and mandatory legal rights are reviewed separately.

Read Returns & refunds
Product Description

Product Overview

Wella Illumina Color Extra Bright Hair Dye delivers luminous, multi-dimensional color results with the help of advanced 3D color technology. Each application provides vivid, radiant tones that enhance your hair’s natural depth and shine. Specially designed color pigments ensure the dye adheres effectively, so your hair color remains vibrant and fresh over time. For optimal results, always consult the package insert for detailed instructions on mixing and applying the dye, as methods and ratios may vary depending on your chosen shade and desired effect.

Key Benefits

  • Creates brilliant, eye-catching color with a natural-looking finish
  • Long-lasting vibrancy thanks to advanced pigment technology
  • Supports multi-tonal, dimensional results for all hair types
  • Formulated for reliable color adherence and durability

Application Tips

Prepare your color mixture in a non-metallic bowl, using the recommended oxidant. Mix one full tube (60 ml) of Wella Illumina Color Extra Bright Hair Dye with an equal amount (60 ml) of oxidant cream. Stir thoroughly until the blend is smooth and uniform. Always use the oxidant brand recommended by Wella for compatibility. Refer to the enclosed instructions for specific mixing ratios, application techniques, and processing times tailored to your needs.

Ideal For

Perfect for anyone seeking luminous, long-lasting color with enhanced dimension and shine. Suitable for all hair types and a wide range of color transformations.

You may also like